Beyond The Colours: Traceability & Accuracy Does Matter

Colour Measurement Equipment Seminar in Indonesia

Seminar Abstract

Colour is a crucial factor in determining quality, reliability, and safety of products. Despite that, many companies have neglected it, possibly due to the effort and costs involved in the process of colour analysis. However, a handful of big companies, like Pfizer, Procter&Gamble, CocaCola, Levi Strauss, Akzo Nobel, Carl Zeiss, and Covestro, beg to differ. They made colour a mandatory criteria to evaluate the quality of their products, and will not hesitate to reject goods that failed their colour quality tests.

Through this seminar, you will gain an insight into the new dimensions of colours and how you can leverage on our solution, the HunterLab Spectrophotometer, to easily trace your colours across different types of surfaces accurately, while ensuring that the colour standards are compatible with other instruments for further analysis.

With that, you will achieve a better understanding of the purpose behind colour technology and measurement, while reducing your waste, reworks, and recalls, to improve productivity and profits.

Seminar Schedule

Time Content
08:30 Registration
09:00 Opening Speech
09:30 The Power of Colour (Speaker: Thomas Cheung)
10:00 Colour and Quality (Speaker: Dr. Leo Cheung)
10:45 Coffee Break
11:15 Colour Theory – Part I (Speaker: Dr. Leo Cheung)
12:15 Lunch & Networking
13:30 Colour Theory – Part II (Speaker: Dr. Leo Cheung)
14:30 Coffee Break
15:00 The Right Colour Measurement System (Speaker: Thomas Cheung)
15:30 Application Showcase (Speaker: Dr. Leo Cheung)
16:15 Q&A
16:30 End

Partner Background

HunterLab: An American company founded in 1952 by late Dr. Richard Hunter, one of the world’s foremost color scientists. A key accomplishment of his R & D career was the Theory of Opponent Colors, more widely known as Hunter L, a, b colour space; today a cornerstone color scale throughout the entire color measurement industry.

HunterLab is located in Reston, Virginia, USA. HunterLab color measurement solutions are employed in a wide variety of industries including building materials, chemical, food, paint, paper, pharmaceutical, plastic, textile and others.

HunterLab offers a range of portable, bench and on-line color measurement instruments and spectrophotometer equipment that not only can duplicate how our eyes see colour but also give numerical values that correlate to what you see.

HunterLab’s more than 65 years of experience and expertise ensure that you have the right system to meet your daily measurement and assessment needs.

Contact Person

Please register for our event now (Register by 2nd August 2019)

Seminar Registration Form

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August 8

08:30 – 16:30

Event Category:


Santika Hotel, Taman Mini
Jl. Taman Mini Indonesia Indah Pintu 1 Tmii, Ceger, Kec. Cipayung, Kota Jakarta Timur, Daerah Khusus Ibukota Jakarta 13820, Indonesia

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